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Rob Wirszycz - Friday 15.30

Commercial Programme

Many vet practices are so focused on delivering great service to their clients they sometimes forget some basic things they can do to improve their commercial performance. In this session, marketing expert, Rob Wirszycz will describe 5 straightforward ways to add 20% more revenue by exploiting your database, managing the 'moments of truth', expanding your portfolio, tiering pricing, and even being smarter at billing. You will leave with a mini-plan for revenue improvement.

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